Gear Up for Performance.
Your customers move fast—and hesitate even faster. FERO turns their clicks, scrolls, and stalls into clear signals: where they’re dropping off, what’s slowing them down, and how your Checkout compares to other outdoor and sport brands.
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Trusted by industry leading e-commerce brands like
Where every workout counts
We’ve analysed over 10 million Checkout journeys to understand what actually converts. Here’s what we’ve learned:
Thumbs ≠ Clicks
81% of shoppers are on mobile. They need fast, fluid, mobile-optimised checkout—or they’re gone.
Cart ≠ Commitment
68% of carts are abandoned, often due to hidden costs, sizing concerns, and complex Checkouts.
Traffic ≠ Sales
Influencer hype and viral trends can spike visits—but without trust signals, urgency, and a smooth Checkout, your conversion rate won’t budge.
Shop smart.
Move smarter.
How FERO drove 21% revenue growth for WildBounds

Background
Solution
FERO is an exceptional platform for gaining a broader and deeper understanding of your customers, including their online shopping motivations and anxieties. It’s become an indispensable part of our marketing eco system. Their team of data scientists are clearly very switched on, putting them at the forefront of the drive to more precisely and effectively address end customer concerns in a way that directly influences their purchasing behaviours.

Your shoppers are telling you everything—through their clicks, scrolls, and stalls. FERO turns those signals into clear insights: where they drop off, what they need to convert, and how your Checkout stacks up against other fashion brands.